(a sneak peek of Denver HQ)
My dearest sriracha freaks,
Earlier this year I decided to move myself (and Jojo's) to Denver, Colorado. Serendipitously, Denver is the birthplace of Jojo's Sriracha. It's the place where I finally decided to give a fuck about my body... It's where I took refined sugar out of my diet for a month and completely transformed my life... it's the place I started scrutinizing every ingredient that went on or into my body. Denver is where I decided that I could eat better, live better and make a better sriracha...
Denver is also the place where I started my sacred yoga practice and did my yoga teacher training in 2010 at Vital Yoga just before I moved to New York. That's where I learned about ayurveda and threw away all my conventional beauty products and started making my own so I could finally clear up the crappy skin I had since I was a teenager. It's also where I met the great love of my life and then moved 2,000 miles away.
When I moved to New York, I had no idea I would start a business making sriracha. But I do know that I had opened my heart to the universe and asked her to show me the way to my greatest happiness. And as per the typical workings of the universe - I got exactly what I asked for...
I got to meet the sweetest farmers, food producers and entrepreneurs. I got to take an idea and bring it to market. I got invited to swanky food events and even got filmed for The Cooking Channel! I got to put jojo's sriracha in the highest quality specialty food stores I know of and collaborate on the coolest projects. I got a business that I was in love with and the drive to make it successful...
...I also got to face myself and all the things that were hindering me from fulfilling my greatest potential. I got a really great therapist who helped me deal with the death of my mom at 15 and show me all the ways that I screwed up my intimate relationships because of that trauma. I got to look at my wife's face when I told her I was unfaithful and that I was leaving. I got to move back in with my family for a year while I let the dust settle. I got to cry hard and learn how to hold myself. And I got to wake up one morning and decide that I could do what was truly in my heart. I had nothing left to lose.
I've always felt like I have three homes: California (where I grew up), New York (where I went to undergrad and later moved back and started my business) and Colorado (where I went to grad school and decided to give a fuck). I'm a firm believer that home is where the heart is. And I had left my heart in Denver. So I decided to lay all my cards on the table and jump. It felt like the quote I've never forgotten: leap and the net will appear. I jumped, and trusted that things would fall into place.
I've wanted a kitchen space to call my own since I started making sriracha and in Denver that dream is finally coming into fruition. We found the sweetest little space that will soon be love hard, inc. Denver headquarters. I know that this is just the beginning of so much awesome and I am so excited to share it with all of you.
On the personal side of things, I reconnected with the love of my life and we now share a beautiful home together. I wake up every morning next to someone who loves, supports and believes in me. And everyday I'm grateful I jumped.
I know that I wouldn't be where I am now without all the love and support I've received. Not just from friends and family, but from complete strangers. Thank you, thank you, thank you.
With deepest love and gratitude,
Jojo
https://gist.github.com/strmguide/63f2d8d6a0f7d2871b933293504937d7
https://gist.github.com/strmguide/b415f9077be4cbab3263ffb8fc72d48b
https://gist.github.com/strmguide/8bd1e0f9e6df82bfb0cac997e4d431eb
https://gist.github.com/strmguide/1608f9ee9ab2c507d44ab5f055351e50
https://gist.github.com/strmguide/24cf397256a175531dfd7c68be211997
https://gist.github.com/strmguide/e8a115e19a4a81a9045f1dc6da62bab9
https://gist.github.com/strmguide/85e9a7cc1fa58b86e4259fd0fc04133e
https://gist.github.com/strmguide/384c540175a9b49d0cec545b31197a1b
https://gist.github.com/strmguide/75d1254d97e74e14c97cce7922946c1d
https://gist.github.com/strmguide/3a89885ff68c1ab455957534499bf2ee
https://gist.github.com/strmguide/ba149a06c9e965da8bc6d9f6eac61a49
https://gist.github.com/strmguide/640222fea4fe3727a1a4a0c4c48bfe2b
https://gist.github.com/strmguide/0ba59c934bd66835431133125a3d3a51
https://gist.github.com/strmguide/12bf915c9e8770c8e14f54fd70716567
https://gist.github.com/strmguide/38c657db5f56f285b1f7db0e77fe2acf
https://gist.github.com/strmguide/4c3192ec96fd70e16f1e6b50faf46e8f
https://gist.github.com/strmguide/4ae3003e910ea1184af1cba02038b9d3
https://gist.github.com/strmguide/223b5695b31bc8758020824f49235583
https://gist.github.com/strmguide/49431f191ecd8df6a84b733db8af8665
https://gist.github.com/strmguide/95dbb40eaac608915c69f11db1d66c54
https://gist.github.com/strmguide/d7010209a710cc37f3ee0f19b61493fa
https://gist.github.com/strmguide/2d5644f0338e476e37936454e37c2720
https://gist.github.com/strmguide/9fc8cbdaff7d912bc5b9bd8b02889a03
https://gist.github.com/alynanjy/0b7f96a10752e9afbf8be6b75308f217
https://gist.github.com/alynanjy/e19d738fba5286acf2c4674678aa2dc3
https://gist.github.com/alynanjy/a68cfaa8d7d4878e82053edf09875160
https://gist.github.com/alynanjy/80be0cc85aa70032f683424dc459b9ca
https://gist.github.com/alynanjy/e0ca0ad3fae0f844237c91031c2ce1c0
https://gist.github.com/alynanjy/23170577f3808e4981e7aa86189585cf
https://gist.github.com/alynanjy/c648364839ab53bb510e5e456125bc1e
https://gist.github.com/alynblonde/8a05130be5806687e36c064722431733
https://gist.github.com/alynblonde/58c500b539e6a0eb7f74a6c30eed1d7e
https://gist.github.com/alynblonde/c7c4e18c3e834115b1054b5ce230f4c6
https://gist.github.com/alynblonde/28d8f844dff374ea12db504b85dbcdb7
https://gist.github.com/alynblonde/c05c7eb3ca35c28e6d2b5cc72c6527f1
https://gist.github.com/alynblonde/9b7f58f70c5d835e0ba58f74805d0519
https://gist.github.com/alynblonde/9bb887f328ee1d5b74e0de497290d9ee
https://gist.github.com/alynblonde/17e074e5bb6c13911ec5dd7b1ad1133a
https://gist.github.com/alynblonde/a83d9ba67404b2c39023c720dc35fdcd
https://gist.github.com/alynblonde/e9bdbe391bf3551174d09fc747b1753f
https://gist.github.com/alynblonde/0e3e72bc467f3d46421a9cb50e00fede
https://gist.github.com/alynblonde/dffaa01f5dd081ec744057d52556e879
https://gist.github.com/alynblonde/55c31a5c914b6fd47d5b9fee31326706
https://gist.github.com/alynblonde/0d4dcaa6770123b9156ee99b07b4cc3f
https://gist.github.com/alynblonde/f080099c1e1990cddeee26270dcf7406
https://gist.github.com/alynblonde/f0781b76029b8d13494912f9b00a1528
https://gist.github.com/alynblonde/d01b24a34b19e51f9045e806db62bcaf
https://gist.github.com/alynblonde/68d23743a4173d3a8e7d213ad1bd6e82
https://gist.github.com/alynblonde/41ba7e34c9173b0e8218ea5cae34c9b5
https://talkyads.com/dfdsf/
https://www.postfreeclassifiedads.com/thread-130830.htm
https://provaforum.flarum.cloud/d/8082-dhfgh/6
https://hackmd.io/s/rkDO-rQJfx
https://scrapbox.io/efsdf/Ufxdgd
https://tooter.in/asdawdasdasz/posts/116572953949595052
https://note.com/toshiyamato_49/n/nc6313c1dc504
https://plaza.rakuten.co.jp/strmguide/diary/202605140000/
https://toshiyamato.exblog.jp/34924051/
https://profile.hatena.ne.jp/toshiyamatokia/profile
https://b.hatena.ne.jp/toshiyamatokia/bookmark
https://talkyads.com/bghtserjth/
https://provaforum.flarum.cloud/d/8657-fbhdfgjytk
https://www.postfreeclassifiedads.com/thread-130763.htm
https://hackmd.io/@zuakilaaa/SJM0Qz7kGg
https://wokwi.com/projects/463986065151808513
https://scrapbox.io/zuakilayusji/fdbhfrtjj
https://tooter.in/zuakilayusji/posts/116572189651427446
https://www.wowace.com/paste/ab8c565d
https://p.ip.fi/NyCS
https://notes.io/envy6
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fnote.com%2Ftoshiyamato_49%2Fn%2Fnc6313c1dc504
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fplaza.rakuten.co.jp%2Fstrmguide%2Fdiary%2F202605140000%2F
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Ftoshiyamato.exblog.jp%2F34924051%2F
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fprofile.hatena.ne.jp%2Ftoshiyamatokia%2Fprofile
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F63f2d8d6a0f7d2871b933293504937d7
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2Fb415f9077be4cbab3263ffb8fc72d48b
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F8bd1e0f9e6df82bfb0cac997e4d431eb
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F1608f9ee9ab2c507d44ab5f055351e50
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F24cf397256a175531dfd7c68be211997
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2Fe8a115e19a4a81a9045f1dc6da62bab9
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F85e9a7cc1fa58b86e4259fd0fc04133e
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F384c540175a9b49d0cec545b31197a1b
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F75d1254d97e74e14c97cce7922946c1d
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F3a89885ff68c1ab455957534499bf2ee
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2Fba149a06c9e965da8bc6d9f6eac61a49
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F640222fea4fe3727a1a4a0c4c48bfe2b
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F0ba59c934bd66835431133125a3d3a51
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F12bf915c9e8770c8e14f54fd70716567
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F38c657db5f56f285b1f7db0e77fe2acf
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F4c3192ec96fd70e16f1e6b50faf46e8f
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F4ae3003e910ea1184af1cba02038b9d3
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F223b5695b31bc8758020824f49235583
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F49431f191ecd8df6a84b733db8af8665
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F95dbb40eaac608915c69f11db1d66c54
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2Fd7010209a710cc37f3ee0f19b61493fa
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F2d5644f0338e476e37936454e37c2720
https://b.hatena.ne.jp/entry?url=https%3A%2F%2Fgist.github.com%2Fstrmguide%2F9fc8cbdaff7d912bc5b9bd8b02889a03